Adam Kleinberg on “The Battle For Sexy”

Traction CEO Adam Kleinberg was recently quoted in the Direct Marketing News articleThe Battle For Sexy. Focusing on the battle between creative and data; the article featured Adam's thoughts on the "sex appeal of data" and "ROA - return on awesome."

January 28, 2013
Traction Digital Agency

Traction is an award-winning agency based in San Francisco that believes everything is interactive. And we kick ass.