VIDEO: Real-Time Marketing Culture

Saturday, January 26, 2013

By Adam Kleinberg

Here's a video on my panel this week at OMMA RTB.

If you don't have time to sit through this, I recommend checking out the post I wrote, Is is time for a Real-Time marketing culture , to work out my thoughts for this panel.

Watch the entire 45 minute panel here:

About the author
Adam Kleinberg

Adam Kleinberg is CEO and founding partner of Traction. He has written over 75 articles in publications like to AdAge, Adweek, Fast Company, Forbes, Mashable and Digiday.

Recent articles
Monday, January 21, 2013Is it Time for Real Time Marketing Culture?

I'm writing this post on an airplane, watching President Obama's inauguration in real-time as I soar across the United States. I'm heading to NYC because I'll be speaking on a panel titled From Real-Time Bidding to a Real-Time Marketing Culture at the OMMA RTB conference this Thursday, January 24.

Wednesday, December 19, 20125 Tips for Agency Partnerships

I had an article published on iMedia today about Agency Partnerships. Partnerships are vital in today's day and age—and we've had a lot of them. Here I provide 5 tips to be successful at them.

Monday, December 17, 2012Kellie Okai named to Forbes 30 Under 30

Congratulations to Traction Art Director Kellie Okai for being named to the Forbes 30 under 30 in Marketing and Advertising.

Traction is a new breed of marketing agency and consultancy—a marketing accelerator for brands and their in-house teams.

© 2000 – 2024

Post

5214F Diamond Hts Blvd #1052 San Francisco, CA 94131 415.962.5800

New business

Careers

General

Privacy Policy