From the vault: And the Oscar goes to...

Monday, February 27, 2012

By Adam Kleinberg

On the Oscar's tonight, Chris Rock told America that being a voiceover artist was the easiest job in the world. "I just go into a booth. A guy tells me the next line. I say the line. He tells me the next line. They pay me a million dollars." (not an exact quote, but close enough)

On the Oscar's tonight, Chris Rock told America that being a voiceover artist was the easiest job in the world.

"I just go into a booth. A guy tells me the next line. I say the line. He tells me the next line. They pay me a million dollars." (not an exact quote, but close enough)

My 8-year old daughter, Alice, asked me, "Daddy, is it really that easy?"

Which lead me to break into the vault and pull out some work we did on a shoestring budget (with tongue firmly implanted in cheek) for Sun Microsystems to launch a product called Java Studio Creator a few years back.

See if you can recognize the talent behind the Oscar-worthy performance of Captain Creator in this gem.

About the author
Adam Kleinberg

Adam Kleinberg is CEO and founding partner of Traction. He has written over 75 articles in publications like to AdAge, Adweek, Fast Company, Forbes, Mashable and Digiday.

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